Get Your Stationary Design Done Par Excellence

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Starting a business or trying to increase the profits of the existing one? Don't forget the importance of branded stationary.

Why Go for Stationary Design?

Whenever a new enterprise drops a product or service in the market, it expects to create customer outreach and penetrate its target audience. There are several tools to do this. Social media advertising, search engine marketing, etc. are some of the best ways to do this.

But people often forget the power of a branded stationary.

Our eyes and senses are detail-oriented. Whenever a company has branded stationary, our sight and sense tries to get to the minute details. Watching the intricate design, feeling the texture- everything has a deep impact on our senses and without our understanding, this deep appreciation for the branded stationary has already translated into brand loyalty and allegiance.

For a business, stationary design is of the utmost importance as it sets you apart from your competition. For your prospective customers, you emerge as a company that is focused on the minute aspects of business and is way beyond its competition in boosting brand awareness and loyalty.

Yes, stationary design creates brand awareness and loyalty!

Apart from the other aspects of digital marketing, stationary design gives a business an authority in its niche. A stationary design will separate a business that ponders into the deepest of details from one that overlooks the minor facets of business development and brand promotion.

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Importance of Stationary Design

With several forms of digital marketing methods available these days, several companies overlook this particular aspect that can make them reach great heights in terms of brand visibility and awareness.

The traditional marketing media like television, radio, and the modern ones like the internet are oft-preferred by businesses. But stationary design is a part of marketing that several business-owners forget to include within their plans. It is a small thing, but it could boost your business in ways you had never imagined!

Key Elements to Include in Your Business Stationary

Your business stationary is a first-hand representation of your organization and your business to the general public. It could also be a nifty way to penetrate your target audience. Since the stationary design conveys an overall company message to the audience, therefore it is critical to make the stationary simple, yet effective.

Why Simplicity?

A company stationary design needs to create brand awareness and convey focus over the content. Hence, a clutter-free, simplistic design is imperative.

Some of the key elements to include in your business stationary are discussed below.

Headers and Footers

Your business stationary should include some sort of headers and footers. You can include general company information in those headers and footers.

But you should keep in mind that whether it be your business card or any other corporate stationary, it should not alter from your business website. Or else, the recipients of your business cards and corporate stationary might be confused and believe that these represent some other company.

The result? Your company letters might be trashed, or the customers will form an idea that your business outlook is quite unprofessional.

Leaving a header and a footer out will limit the communicative prowess of your brand stationary and compromise your professionalism.

It is one of the supremely important factors that should be exhibited on your company stationary. At least the company name, address and phone number should be an integral part of a stationary design.

You can also include the primary social media platforms where your audience will find your businesses. Facebook and LinkedIn are the two most important ones, and it is essential that you don’t go overboard with your social media information and make the brand stationary cluttered.

Company Logo

It is one of the most critical details that you should include within your branded stationary. A company logo creates a lasting impact and instant brand recognition amongst your audience.

Keep track of logo placement on your branded stationary. The logo alignment creates a lasting impact on the customer psychology. Also, you should be careful to not create different logos for various purposes as it might dilute your brand awareness.

Keep Tab on a Select Color Scheme

Apart from giving your brand stationary a general style and flow, color also acts as an efficient design element for your business strategy. It can also propel your brand identity further.

Appropriate Paper or Card Stock

You should select a particular color stock for all your business stationery. The general rules of the thumb include- choosing a stock color or texture that aligns with your industry and keeping it simple and professional.

Stationary Design Packages

Select the suitable package for your business. Our expert branding and stationery designers will get in touch with you and create the most impressive business stationery.

Basic Starter Package

Save upto 5% cost on this package

5,000

(inclusive of all taxes)

  • 2 stationary design concepts
  • 5 revisions
  • 48-hours turnaround time
  • Free fax templates
  • Print-ready formats
  • Email support
Get Started

Standard Plus Package

Save upto 10% cost on this package

10,000

(inclusive of all taxes)

  • 3 stationary design concepts
  • 8 revisions
  • 48-hours turnaround time
  • Free fax templates
  • MS Word letterhead
  • Print-ready formats
  • Email and phone support
  • 100% satisfaction guaranteed
Get Started

Deluxe Package

Save upto 15% cost on this package

15,000

(inclusive of all taxes)

  • 4 stationary design concepts
  • 2 logo concepts
  • Unlimited revisions
  • 72-hours turnaround time
  • Free fax templates
  • MS Word letterhead
  • Both print and web ready formats
  • Email and phone support
  • 100% satisfaction guaranteed
Get Started

Supreme Package

Save upto 20% cost on this package

20,000

(inclusive of all taxes)

  • 5 stationary design concepts
  • 4 logo concepts
  • Unlimited revisions
  • 72-96 hour turnaround time
  • Free fax templates
  • MS Word letterhead
  • Both print and web ready formats
  • Email and phone support
  • 100% satisfaction guaranteed
  • Money-back guarantee
Get Started

Documents/Information Required

  • Name or symbol, basic idea
  • Main Business Activity of the Company

Stationary Design Requirements From Start to Finish

For each company, a lot of nitty-gritties go into the stationary design procedure. Custom stationary speaks volumes about your company. Let’s go ahead and design some stunning stationary for your company!

1. Client communication

Talking to the client first will give you a first-hand idea about the brand, its voice and the target audience. Our designers always tick the pre-design checklist while communicating with the client.

Pre-Design Checklist

1. Understanding the brand/style guide

Understanding the brand/style guide for the client gives us a clear idea and helps us stay consistent with the company’s brand elements like colors, logos and typeface.

2. Knowing if the client wants a speciality printing technique/finish

We enquire if the client is ready to accommodate advanced techniques like embossing, die-cutting, foil blocking, etc. in his budget and proceed thereafter.

3. Confirming size, specifications and print material

Before going headfirst into the design procedure, we understand the size and specifications regarding each piece of the brand’s stationary. Understanding the type of surface where the stationary design will be printed also offers us a heads up! We also try to understand the type of printer (basic/commercial) that will be employed to do the job.

Size and Specification of the Brand Stationary

It is an immensely essential aspect since the size and specifications of a brand stationary may vary according to the product. But we have witnessed that keeping things simple and following standard stationary design templates can still add value to a business.

Printers also have various preset modes and customizations to accommodate different sizes and specifications of the branded stationeries. We try to provide the best-fit that will also look visually stunning and be impactful.

Pulling off the Stationary Design

Post-Design Checklist

1. Type of printer employed

If the stationary design in question is professionally printed using commercial printers, the letterhead borders should be removed.

2. Leaving room on your envelope

Leaving some room on your branded envelope design for stamps, return addresses, etc. on the back is imperative.

3. Checking the bleed

We ensure that all text is within the safety line and every imagery is stretched to the bleed.

Handing Over the Final Designs

Once our client approves of the final designs, we send forth all the design files in both print and web ready formats according to their choice. We also include web preview images and a link to purchase any commercial font used in the design.

Frequently Asked Questions (FAQs)

A wholesome stationary design for your company will not only provide value to your business, but also help your customers, employees, and other business associates to identify with your brand right away. We have put together a list of frequently asked questions for stationary design that will help you move forward with your business ideas.

What do you mean by business stationary?

Business stationary refers to every branded material that a company can put forward as part of their merchandise and introduce their brand in the market. These materials can also be used in daily activities. Business stationary include business cards, envelopes, letterheads and many other customized stationary that include design elements that reflect the brand identity.

Do I need to have a design ready for my company’s stationary?

You can either come to MyLegalClinic with your existing design and get some expert inputs about it. In contrast, you can reach out to our team of expert designers and take the easy way out. Subscribe to our various packages to get your brand’s stationary out in the market.

Our team of expert designers will walk you through the entire process and help you develop your personalized stationary in the form of various products like business cards, envelopes, memos, notepads, monogrammed and embossed stationary.

Is stationary design still relevant?

Stationary design is something that has taken the backseat due to the increasing popularity of digital advertisements. Customized stationary is not given its due.

But this negligence of stationary design and the aversion of businesses to reach the audience through tactile media like customized stationary has cost businesses heavily. There should be a consistent attempt to link the brand’s online presence and physical stationary. The ever-demanding global marketplace needs consistent brand awareness and visibility for a business to make its mark.

The longevity of a brand depends on how robustly it is marketed. The importance of stationary design in branding campaigns is still relevant and hence a brand needs to focus on it heavily.

What are the different types of stationary design?

Stationary design can be implemented to create personalized products that reflect a brand’s voice, create awareness and improve customer retention.

The products include-

• Business cards
• Compliment slips
• Letterheads
• Presentation folders
• Rubber stamps
• Booklets
• Notepads
• Labels
• Catalogs
• Calendars
• Flyers and brochures
• Envelopes
• Invoice books
• Postcards
• Newsletters.

What are the usual turnaround times for most of the stationary design projects?

Stationary design projects and the associated concepts have varied turnaround times. Generally, the concepts take less time than finished personalized products. But the concept creation and revision take around 2 to 7 days. Here at MyLegalClinic, we provide stationary design concepts with various numbers of revision from 2 to 4 days, depending on the packages you choose.

Can I print on my product with my home/office printer?

If it is a brand stationary, the usual printing requirement involves a commercial printer. Most of the stationary design concepts are offered in print-ready and various other web formats. If the client wants to print those on inkjet and laser printers, they need to convey their requirements to the stationary design experts and they will use such formats which are ideal to be printed on premium uncoated paper.

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